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Meet Mia Claesson: E-commerce Project Lead at NA-KD

Upcoming |
Working as an E-commerce Project Lead at NA-KD means being at the centre of business and Tech – connecting people, creating clarity, and helping turn ideas and needs into actionable solutions.

My days can shift from preparing upcoming initiatives to aligning ongoing developments and keeping different teams updated on progress. It’s a mix of communication, structure, and problem-solving that makes every day different.
By NA-KD

 

Connecting business and Tech

A big part of my role is about connecting people. I spend a lot of time understanding what different teams need, translating business requirements into something actionable for Tech, and making sure we continue moving forward.

What I wish more people knew is how much of my role is about listening. It’s not just about managing projects – it’s about gathering insights, creating clarity, involving the right people, and making sure we’re aligned on what we want to achieve. Being that link between Tech and the wider business also means I get to learn about many different areas of the company, which is one of the things I enjoy most about my role.

Bringing the NA-KD rebrand to life

''One of the projects I’m most proud of from the past year is being part of the rebrand of the NA-KD website''
It was a large initiative involving many teams, tight timelines, and a lot of moving parts. My role was to help keep Tech and the business aligned – making sure decisions were clear, expectations were set, and progress kept moving forward. Seeing the new look and feel come together was incredibly rewarding, especially knowing how much collaboration, planning, and problem-solving went into bringing it to life.The project was also a great example of how we work together at NA-KD. Everyone involved was engaged, supportive, and solution-oriented, with a real willingness to share knowledge and help each other succeed.




Fast, ambitious and ever-changing

What I enjoy most about my job is being part of a team that inspires me and brings out the best in me. Working between Tech and the business gives me insight into different departments, perspectives, and challenges – and I’m constantly learning along the way.If I had to describe the culture at NA-KD in three words, I would say fast, ambitious, and ever-changing. Things move quickly and expectations are high, but people genuinely want to help each other succeed.

Creating momentum and having the courage to challenge

The two NA-KD values that resonate most with me are Momentum and Courage.Momentum reflects how I like to work – keeping things moving forward and helping teams stay aligned and focused on what matters most. Courage is about speaking up, asking questions, and not being afraid to challenge ideas to find better solutions.For me, those values capture how I approach my role: creating clarity, connecting people, taking ownership, and helping us move forward together.