8 million tons of plastic are dumped into the ocean every year; plastic that with the correct handling could be recycled and reused with a different purpose. Pamelaās new collection is proof of this. Shop collection
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why itās better Itās designed with REPREVEĀ®, a material made from recycled plastic waste, and other more sustainable materials like organic cotton, recycled polyester and LENZINGā¢ ECOVEROā¢ viscose.
why itās better REPREVEĀ® is made from recycled plastic bottles, transforming waste that would otherwise litter our oceans and landfills into something useful. Producing REPREVEĀ® fibre emits fewer greenhouse gases and uses less water and energy than virgin fiber.
why itās better Making it a future-proof summer collection that partly makes use of things that otherwise would go to waste.
PAMELA REIF @pamela_rf Pamela Reif is one of the biggest names on the German fashion scene. Every day she inspires millions of people to live a healthier and more sustainable life. All her collections are made with environmentally responsible materials and the planet in mind.